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BA 569 - Advanced Strategic
Management
Spring 2005
[Return to BA 569
Syllabus] [Materials]
Class Schedule
Last revised: April 26, 2005
1. Tu 3/29 Course Introduction – Strategic Management
Overview
Adesemi Case (handout)
2. Tu 4/5 Some Context and a “Small” Start
Strategy
as Action (handed out in first class)
Text: Chap 1: A New Manifesto for Management
Case: 1 Air Adrenaline Sports (handed out in first class)
3. Tu 4/12 Strategic
Process, “Generic” Strategies, and a Manufacturing Company
Article:
Text: Chap 2, Reflecting on the Strategy Process
Case 2: Husky Injection Molding Systems, HBS Case
http://harvardbusinessonline.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=799157
4. Tu 4/19
More on Strategy – and Lot’s on the Outdoor Advertising Industry
Text: Chap 4, Strategy as Strategic Decision Making
Text: Chap 7, Strategy as Options on the Future
Case 3: JCDecaux http://harvardbusinessonline.hbsp.harvard.edu/b01/en/common/item_detail.jhtml;jsessionid=E55R5TA02RZASAKRGWCB5VQBKE0YIIPS?id=705458
Speaker: Bud Leiber, Business Philosopher from the Bay Area
5. Tu 4/26 Strategic Planning, The Financier, and Medical Devices
Strategic Management Journal article: Learning to plan and planning to learn: resolving the planning school/learning school debate, Volume 20, Issue 10, Date: October 1999, Pages: 889-913, Peter J. Brews, Michelle R. Hunt
http://0-www3.interscience.wiley.com.oasis.oregonstate.edu/cgi-bin/fulltext/66000213/PDFSTART
(For this article discussion as I mentioned in class, I’d like the
early alphabet group to focus on understanding the development and meaning of
the hypotheses being tested and the later alphabet group to concentrate on the
method of testing these research questions.
Everyone should review the results and implications of the study. A .pdf copy of the
article is in the materials folder as well.
Discussion: The
Financier: Through the end of chapter XI
Case 4: Endius Inc.: Alternatives for Developing a New
Medical Device
http://harvardbusinessonline.hbsp.harvard.edu/b02/en/common/item_detail.jhtml?id=DMI011
(For your case write up, please address the “assignment questions” listed on page 11 of the case.)
6. Tu 5/3 Strategy Mapping
Article: Having Trouble with Your Strategy? Then Map It. By: Kaplan, Robert S.; Norton, David P.. Harvard Business
Review, Sep/Oct2000, Vol. 78 Issue 5, p167.
Article: WSJ Article on Blockbuster, April 18, 2005, page A1. It’s available online -- or in the materials folder
Case 5: Blockbuster Strategy Map Exercise Assignment– see the materials folder for details
Speaker: Tom Munnerlyn, Director of the
7. Tu 5/10 Midterm
Text: Chap 6, Robust Adaptive Strategies
The Financier: Through chapter XXII (page 147 of the Bookstore copy of the book)
8. Tu 5/17 The More Things Change the More They Stay the Same…
Text: Chap 9, Strategy, Value Innovation, and the Knowledge Economy
Case 6:
Optional Class Social Hour: 9pm no-host social at Clodfelter’s
9. Tu 5/24 Implementing Strategic Change
Note that the first hour of class you will have with Diane Jarvi and Jim Coakley to discuss your experience in the MBA program and
solicit
your ideas for adding value
Strategy
as Action (handout)
Case 7: Business Plan for the
10. Tu 5/31 Bringing It Home
Article: As discussed in our last class, I
will be asking each of you to tell us about an article or book you’ve read that
you would recommend to the rest of us.
You can choose to talk about the previously assigned article if you’d
like, Tacit Knowledge as a Competitive
Advantage in the NBA from the
The Financier: Through the end of the book, paper due
Other: Optional journal due
11. Final Exam –
Tuesday of Finals Week, regular meeting time and place.