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BA 396 - Fundamentals of Marketing Research
Tuesday and Thursday, 12-1:50,
Withycombe
109
Spring Quarter 2009
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Instructor: |
Professor Hal Koenig, Ph.D. |
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E-Mail: |
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PLEASE NOTE: this site will NOT be updated during spring term. Students should check Blackboard on a regular basis for online quizzes and class updates. |
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Office Hours: |
Monday 9:30-10:30 Weatherford EG08 (Buxton side of Wthfd), Wednesday: 10:30 - 11:30 Bexell 434, Thursday 2-3 Bexell 434 |
Announcements for Spring 2008:
Ten
Resume
Killers --> see MSN Careers list here
Interviewing
for a job or internship? Check out this long list of tips
from MSN Careers.
NOW is the time to see if you can score an internship!
Course Materials:
- Required Text: Custom book Marketing Research: BA396/496, from Thomson Learning.
- Read the Wall Street Journal, Fortune or other business press.
Course Documents:
Supplements for lecture:
· Please go to Blackboard to get Powerpoints for lecture
· Census MSA map in .PDF format - large file, only download this map from a fast connection. If you do not have the Adobe Reader on your computer, get it here.
Video Help for the Project Components: