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BA 460 - Venture Management -- Spring Term, 2005

Lecture Schedule:

 

BA 460 SCHEDULE

 

Chapters in Open Innovation are indicated by OI #.  Article Presentations are indicated by P. Each student is to select, analyze and submit a written memo on five cases below.  See General Guidelines and Venture Project Guidelines for more information. All assignments are due at the beginning of class.

 

 

Date

 

 

Topic

 

 

OI

 

Assignments

 

Mar29

31

 

Introduction

 

1

2

 

Article selection.

Project/group selection (skim sources for ideas).

 

 

Apr5

7

 

12

14

Part I: Discovery

The Innovation System

 

 

Concepts

 

3

 

 

4

 

P1,P2. 

3M Optical Systems Case.

 

P3,P4. 

Venture Project Concept presentation.

 

19

21

 

 

Business Models

 

 

Part II: Development

 

5

 

P5,P6.

Apple Computer Case.

 

 

26

28

Transformation

 

6

P7,P8.

Eli Lilly Case.

 

May3

5

 

 

Strategic growth

 

 

7

 

P9,P10.

Guidant Therapy Case.

10

12

Product design

 

 

8

P11,P12.

Dell Computer Case.

 

17

19

 

Part III: Delivery

Fueling innovation

 

 

9

 

P13,P14.

Intel Capital Case.

24

26

 

31

Review

 

 

Venture Projects (VP)

All

Open Innovation summary.

Written Venture Project due.

 

VP Presentations.

Jun2

 

 

 

 

 

VP Presentations.

 


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